In 1910 Washington state first proclaimed the nation’s first Father’s Day. But it wasn’t until more than 50 years after the first Mother’s Day that the United States declared it a nationwide holiday.
The 1930’s saw a movement to end the Mother’s Day and Father’s Day celebrations in favor for a single Parents’ Day. It was thought that both parents should be respected together. During the depression years retailers untied to increase efforts to continue the Father’s Day holiday; promoting neckties, hats and socks. During World War II these efforts continue as advertisers told us that it was a perfect way to honor America troops. So Father’s Day with ties, socks and candy was here to stay. However, it was not until 1972 when Richard Nixon’s proclamation made Father’s Day a federal holiday.
It is estimate that Americas spend upwards of a billion dollars each year on our Dads. A DealNews surveys tells us that Dad don’t want neckties but a phone call instead. If you Dad is older, then a phone call might do as 67% of dads aged 65 and older said they would be happy with a phone call from their kids. In fact, the survey reports that Dad’s aged 55 years and old showed little interest in receiving a gift for being a Dad. DealNews also reports 21% of our fathers would love to open up some sort of an electronic gadget.
In reading a survey reported by CBS, I learned that 52% of adult children reported feeling that they take their Fathers for granted. While 44% of those felt that dads get slighted on Father’s Day, by just simply being overlooked. This survey was commissioned by Visiting Angels and questioned 300 men and women.
It appears that Americans spend half as much on gifts for Father’s than they do on Mom on her day. Backing up the DealNews survey Visiting Angels found that only 10% of Dad’s want that tie. The top 3 gift ideas for Dad’s from the survey are reported as 1) quality time with kids and family 2) gift cards and 3) a short get away to the Man Cave to read their Father’s Day cards. As a somewhat interesting reinforcement, the top 3 reported gifts planned by adult children to Dad are a card, quality time with kids/ family and gift cards. See we have been listening to you and do know what you want Dad!
One last survey to check in with reports that the average America shopper has set aside about $116 to spend on Dad this year. That would be one heck of a necktie or pair of socks! If you are a traditionalist and set on honoring Dad this year in pre-WWII fashion with apparel - I hear that bow ties are the way to go.
However you celebrate the Dads in your life – you will get to hug him a little longer this year. A good friend of mine reminded us on Facebook that June 21st is the Summer Solstice... enjoy a little longer tomorrow you got the time!
Author:Kelly Lawson Phone: 936-525-9589 Dated: June 20th 2015 Views: 766 About Kelly: My passion is to get you home. It’s that simple. The process is not always that simple, but it’s...